If unbiased candidate Robert F. Kennedy, Jr., hopes to put declare to his household’s political legacy for his long-shot presidential run, the response of one in every of his family to a Tremendous Bowl advert aired on his marketing campaign’s behalf exhibits that could possibly be simpler mentioned than accomplished.
American Values 2024, an excellent PAC, recycled the footage and soundtrack from a 1960 marketing campaign advert for Kennedy’s uncle John F. Kennedy for his or her $7 million, 30-second spot. Set to a jingle that repeats “Kennedy” 14 instances in 30 seconds, cartoon-style photographs of political indicators are proven labeled with state names, marketing campaign slogans, and Kennedy’s title and likeness.
Within the model proven in the course of the Tremendous Bowl, photographs of RFK Jr. changed JFK, and new slogans had been added like “Vote Impartial.” RFK Jr., who initially opened his marketing campaign as a Democrat, introduced in October he would run as an alternative as an unbiased and rebranded his marketing campaign web site for the brand new affiliation. They did, nonetheless, miss one thing. On the 22 second mark, the unique JFK advert exhibits an indication that reads “Vote Democratic…Kennedy for President” that wasn’t edited out for the brand new model.
It’s an advert about Kennedy Jr.’s best asset—his final title—however a few of those that share his Kennedy household legacy argue that he doesn’t signify it.
Bobby Shriver, the son of Eunice Kennedy Shriver, posted on social media that the Tremendous Bowl advert supporting his cousin used his mom’s face, and that she would have discovered RFK Jr.’s views appalling.
“She can be appalled by his lethal well being care views. Respect for science, vaccines, & well being care fairness had been in her DNA,” Shriver wrote. “She strongly supported my well being care work at One Marketing campaign and (RED) which he opposes.”
RFK Jr. apologized to Shriver on X, responding to his remark writing, “Bobby. I’m so sorry if that commercial prompted you ache. The advert was created and aired by the American Values Superpac [sic] with none involvement or approvals from my marketing campaign.”
Kennedy Jr. famous federal guidelines prohibit tremendous PACs from consulting with the campaigns they help and added, “I ship you and your loved ones my sincerest apologies. God bless you.” And but, the tremendous PAC’s advert is pinned to the highest of Kennedy Jr.’s profile.
Shriver’s not the one Kennedy member of the family to point he doesn’t help RFK’s Jr.’s run. His brother Chris Kennedy instructed CNN final 12 months, “because of a variety of Bobby’s positions, I’m supporting President Biden,” and others have mentioned they’re backing President Joe Biden this 12 months too. JFK’s grandson Jack Schlossberg accused RFK Jr., of “buying and selling in on Camelot, superstar conspiracy theories and battle for private achieve and fame” and mentioned Biden “shares my grandfather’s imaginative and prescient for America.”
