Netflix will increase costs throughout various international locations after including almost 19 million subscribers within the last months of 2024.
The streaming agency mentioned it would enhance subscription prices within the US, Canada, Argentina and Portugal.
“We are going to sometimes ask our members to pay slightly extra in order that we will re-invest to additional enhance Netflix,” it mentioned.
Netflix introduced better-than-expected subscriber numbers, helped by the second collection of South Korean drama Squid Sport in addition to sports activities together with the boxing match between influencer-turned-fighter Jake Paul and former world heavyweight champion Mike Tyson.
Within the US, costs will enhance throughout virtually all plans together with the usual subscription with no adverts which is able to now value $17.99 a month, up from $15.49.
Its membership with adverts may also rise, by one greenback to $7.99.
The final time Netflix raised costs within the US was October 2023, when it additionally lifted prices for some plans within the UK.
Requested if costs have been set to extend within the UK, a spokesperson for Netflix mentioned there was “nothing to share proper now”.
In the meantime, the corporate mentioned it completed final 12 months with greater than 300 million subscribers in whole. It had been anticipated so as to add 9.6 million new subscribers between October and December however far surpassed that quantity.
It’s the final time that Netflix will report quarterly subscriber development – any more it mentioned it would “proceed to announce paid memberships as we cross key milestones”.
In addition to Squid Sport and the Paul v Tyson battle, Netflix additionally streamed two NFL video games on Christmas Day.
It should additionally broadcast extra stay occasions together with WWE wrestling and has purchased the rights for the FIFA Girls’s World Cup in 2027 and 2031.
Paolo Pescatore, a know-how analyst at PP Foresight, mentioned Netflix “is now flexing its muscle mass by adjusting costs given its far stronger and diversified programming slate in comparison with rivals”.
Internet revenue between October and December doubled to $1.8bn in comparison with the identical interval a 12 months in the past.
Gross sales rose from $8.8bn to $10.2bn.
